by Ralph Kison | Jan 21, 2026 | Business Development and Sales
Here’s a better way to approach business development this year. When many technical professionals hear “business development,” they picture: Cold calls Aggressive pitching Awkward networking events Rejection No wonder so many avoid it. In our workshops, we use...
by Ralph Kison | May 15, 2025 | Business Development and Sales
Let’s set the record straight: “Closing the sale” in hard sell fashion (you win & the buyer loses) is an outdated concept. Unfortunately, it’s still practiced by some—as I experienced when considering buying a new vehicle recently. And those so-called “20 Secrets...
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