by Jeret Unger | Jun 18, 2026 | Business Development and Sales
“Everyone’s favourite radio station is WIIFM”. I don’t know where that saying originated, but it’s true in most human interactions. The acronym stands for: “What’s in it for me?” If we’ve done our job well as business development professionals in uncovering our...
by Ralph Kison | Apr 23, 2026 | Uncategorized
I spend a great deal of my time coaching and training technical professionals to become stronger business people. That includes leadership, communication, client engagement, and business development. And I will tell you this plainly: one of the most frustrating topics...
by Ralph Kison | Jun 26, 2025 | Business Development and Sales, Coaching and Personal Success
“Would you like me to give you a formula for success? It’s quite simple, really. Double your rate of failure. You’re thinking of failure as the enemy of success. But it isn’t at all… you can be discouraged by failure, or you can learn...
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