What Informs a Buying Decision?

If you are in any type of sales role – direct selling, retail, B2B, etc., this blog will help you become better at understanding what informs your customers or clients to make a buying decision in your favor. It should also enlighten those that don’t understand why...

The First Sale – It's All About You!

In your customer’s eyes, the way you present yourself has a direct impact on how they perceive the quality of your product or service. If you do not present a quality image, and conduct yourself in a confident and professional manner, your customers may look to...

Your Virtual and Living Brand

In the age of Linkedin, Facebook, YouTube, blogging, etc. almost everyone has a brand in cyberspace. We also have a living brand which is shaped based on our interactions with others.  Whether you know it or not, your colleagues, your clients and your boss all have a...