Only Read If You Want To Prosper

The headline of a recent email I received from SMEI really caught my eye. “People who read business books make more money – a lot more!” The email continues by stating that “According to a number of studies, business people who read at least 7 …

Be Sociable, Share!

Are you backing into the future?

Years ago I was a volunteer at a center for recovering alcoholics and drug addicts. To help them succeed in their recovery, one of the things I would do was to encourage them to define, and then focus on the positive and healthy lifestyle they …

Be Sociable, Share!

Do you have a gimmick?

Gimmick marketing and promotion is still alive and well. “If you order within the next hour, we’ll give you two for the price of one and include free shipping! Call now, operators standing by.” We find this approach to marketing amusing at best and of …

Be Sociable, Share!